La Jolla, San Diego, California

D G Wills Books

Shopping
Cultural Venue
4.2(172)

Editorial Review

Step through the threshold of D G Wills Books and you’re immediately immersed in the kind of literary chaos that whispers to the soul—floor-to-ceiling stacks, the scent of old paper and possibility, a labyrinthine warren where every uneven step brings a new discovery. This is no sanitized chain bookstore; it’s a living, breathing testament to the written word, curated with an eye for both the arcane and the essential. The owner, Dennis, presides like a benevolent wizard over his domain—a man equal parts erudite raconteur and passionate cultural steward. Conversations here often drift beyond mere commerce: one moment you’re debating the finer points of postwar poetry; next, you’re invited to an upcoming reading featuring a Pulitzer Prize winner or local legend. The shop’s Americana-brimmed aesthetic, from battered armchairs to yellowed flyers for readings past, roots it firmly in La Jolla’s intellectual underbelly—a scene at odds with the neighborhood’s polished affluence. Locals know this as a refuge: students and professors haunt the shelves for rare finds; writers seek inspiration or solace in its shadowy corners. Visitors from afar stumble in on serendipity and leave with well-loved volumes or stories of hidden rooms and secret alcoves. Even its rules—like keeping children out of collectible-laden back rooms—speak not to snobbery but to reverence for literary preservation. The experience can be prickly if you miss the shop’s rhythm or challenge its expertise too brusquely, but that edge is part of its uncompromising charm. D G Wills is more than a bookshop: it’s a gathering place for San Diego’s dwindling cadre of true book lovers, bridging generations and backgrounds through shared wonder. It holds onto a little bit of soul in a town that sometimes forgets its own.

Contact

+1 858-456-1800

Hours

  • Monday: 10:00 AM – 5:00 PM
  • Tuesday: 10:00 AM – 5:00 PM
  • Wednesday: 10:00 AM – 5:00 PM
  • Thursday: 10:00 AM – 5:00 PM
  • Friday: 10:00 AM – 5:00 PM
  • Saturday: 10:00 AM – 5:00 PM
  • Sunday: 11:00 AM – 5:00 PM

Frontier Insights

Well-known in the local community

TripAdvisor: Top 10% (#13 of 130)

Popular With

Solo TravelersFriends

Tourist Awareness

LevelHigh

TripAdvisor: #13 of 130 Shopping in La Jolla

Data confidence: high(5 sources)
For Destination Marketing Organizations

Turn 30-Second Visits Into 15-Minute Trip Planning

Drifter AI transforms your site visitors into travelers to your destination. Built specifically for DMOs, not generic travel software.

Prove Your Worth

Track engagement and partner referrals to show stakeholders exactly how your website drives tourism

Support Partners

Monitor clicks to hotels, restaurants, and attractions - prove your value to local businesses

No IT Needed

One line of code works with Simpleview, WordPress, or any website platform

Annual budgets welcomeReal-time updatesDedicated support